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marketer gems
Mondays: Roundup of the top articles & apps for marketers Thursdays: Deep dive into unique brands & marketing campaigns
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Written by
Tom at Marketer Gems
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deep dive
Feb 6, 2025
•
10 min read
Can celebrity-founders succeed long-term or do they fizzle out?
Dec 19, 2024
12 min read
These are the marketing tools and tactics that blow my mind.
Dec 12, 2024
8 min read
It shouldn’t work - but it DOES. Breaking the rules and convention can be a springboard
Nov 12, 2026
4 min read
From shop-in-shops to limited drops: how Target, Sephora, and Nike trade audiences to cut CAC and drive physical foot traffic.
Nov 5, 2026
Why legacy provenance lowers customer acquisition costs and builds unshakeable brand moats
Oct 29, 2026
Transforming temporary retail spaces into high-converting experiential hubs.
best of the week
Nov 9, 2026
1 min read
💎 Best gems from last week November 9, 2026
Nov 2, 2026
Gems from last week in marketing
Oct 26, 2026
💎 Gems from last week. November 26, 2026
Oct 22, 2026
3 min read
What happens when a brand talks to its audience like a real human: The Reformation email marketing teardown.
Oct 19, 2026
💎 Best of the week from October 19, 2026
Oct 16, 2026
The referral program, brand voice, and native ads that turned business news into a viral growth engine
