Marketer Gems

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Mondays: Roundup of the top articles & apps for marketers Thursdays: Deep dive into unique brands & marketing campaigns

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💎 Hidden Gems for 10x Marketers

💎 Hidden Gems for 10x Marketers

These are the marketing tools and tactics that blow my mind.

Tom Snyder
Tom Snyder
deep divedeep dive
Deep Dive: 💄 Fenty Beauty

Deep Dive: 💄 Fenty Beauty

Can celebrity-founders succeed long-term or do they fizzle out?

Tom Snyder
Tom Snyder
deep divedeep dive
Marketing Teardown: 🔄 Doing the Opposite

Marketing Teardown: 🔄 Doing the Opposite

It shouldn’t work - but it DOES. Breaking the rules and convention can be a springboard

Tom Snyder
Tom Snyder

Archive

deep divedeep dive
From FreeSip to Fame: The Marketing Behind Owala’s Blow-Up

From FreeSip to Fame: The Marketing Behind Owala’s Blow-Up

Hype or here to stay?

Tom Snyder
Tom Snyder
best of the weekbest of the week
Why self-reported attribution matters, "Entertain or die," Interactive inspo gallery

Why self-reported attribution matters, "Entertain or die," Interactive inspo gallery

💎 Best of Last Week's Marketing 5/12/2025

Tom Snyder
Tom Snyder
deep divedeep dive
Event Ambushing: How Smart Brands Win Big Without Sponsorships

Event Ambushing: How Smart Brands Win Big Without Sponsorships

Lessons from Rihanna, Nike, and Puma

Tom Snyder
Tom Snyder
best of the weekbest of the week
How One Indie Hacker Makes Millions, Creating a Buyer Persona, Winning YouTube Thumbnails

How One Indie Hacker Makes Millions, Creating a Buyer Persona, Winning YouTube Thumbnails

💎 Best of Last Week's Marketing 5/5/2025

Tom Snyder
Tom Snyder
deep divedeep dive
The Psychology of Micro Games in Marketing

The Psychology of Micro Games in Marketing

Why micro games are a secret weapon for user engagement

Tom Snyder
Tom Snyder
best of the weekbest of the week
💎 Prepping for ChatGPT SEO, Knowing when to rebrand, Manage your influencer campaigns with AI agents

💎 Prepping for ChatGPT SEO, Knowing when to rebrand, Manage your influencer campaigns with AI agents

Best of Last Week's Marketing 4/28/2025

Tom Snyder
Tom Snyder
deep divedeep dive
💎 Underrated Strategy: Building Industry Job Boards

💎 Underrated Strategy: Building Industry Job Boards

A 7-Step Guide

Tom Snyder
Tom Snyder
best of the weekbest of the week
💎 Transform JPEG into SVG, Wendy's Roast of Katy Perry, and the Modern Digital Marketing Funnel

💎 Transform JPEG into SVG, Wendy's Roast of Katy Perry, and the Modern Digital Marketing Funnel

The gems in marketing for April 21, 2025

Tom Snyder
Tom Snyder
deep divedeep dive
🚗Deep Dive: Rivian

🚗Deep Dive: Rivian

and their Tesla Trade-in

Tom Snyder
Tom Snyder
best of the weekbest of the week
Behavioral Economist Says Marketing Can Save the Economy, Using URL Parameters, and AI Website Builder

Behavioral Economist Says Marketing Can Save the Economy, Using URL Parameters, and AI Website Builder

💎 Best of Last Week's Marketing 4/14/2025

Tom Snyder
Tom Snyder
deep divedeep dive
How Oreo Reinvented Itself Through Culture, Flavor, and Smart Marketing

How Oreo Reinvented Itself Through Culture, Flavor, and Smart Marketing

Winning hearts, shelf space, and social media

Tom Snyder
Tom Snyder
best of the weekbest of the week
Prof G Talks to Marketing Leaders, Marketing Conferences to Attend in 2025, and an H1 Directory

Prof G Talks to Marketing Leaders, Marketing Conferences to Attend in 2025, and an H1 Directory

💎 Best of Last Week's Marketing 4/7/2025

Tom Snyder
Tom Snyder
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